Episode 250 The secret words to growing your sales.

Episode 250, learn the secret words to growing your sales.

 

We're always looking for new ways to improve our business. Today, I will break down these three words—better, more, and differently—and discuss how you can apply them to your sales strategy. Get a head start on growing your revenue for 2025.

 

Hello, everyone, and welcome to the Three Word Podcast, where I believe in the power of three simple words to transform your sales strategies and sales meetings. I'm your host, Lisa Thal, and today; I will explore three powerful words that can revolutionize your sales approach—better, more, and differently. My mission is to empower sales professionals like you with actionable strategies for growth. So, grab a coffee, put on your walking shoes, and let's get started!

 

Reflect on Your Current Sales Approach

The first step we must start with is an honest reflection of your current sales approach. Consider asking yourself:

• What's working? Identify successful tactics you've created that can be scaled or adapted to other areas.
• What's not working? Pinpoint areas where you're consistently falling short and need to change.
• How am I spending my time? Evaluate your daily routines to ensure your actions align with your sales goals.

 

By understanding your strengths and shortfalls, you can focus on refining areas that need improvement and replicate successful strategies.

 

1: Doing Things Better

First up, better. How can we refine what we're already doing? It's about more than overhauling what you're doing; it's often about focusing on our existing processes. It begins by evaluating where you are today.

 

• Focus on Customer Relationships: Start by improving your relationship management. Are you truly listening to your customers? Are you engaging with them in a way that makes them feel valued?  
• Master Your Product Knowledge: Deepen your understanding of your product or service. The more you know, the better you can tailor your solutions to meet your customer's needs.  

 

• Refine Your Follow-Ups: Craft personalized and timely follow-ups that remind your prospects of your value. Sometimes, subtle changes make the most significant difference. Stay connected to your prospects and clients. In most cases, it's a timing issue for you to do business with them.

 

2: Doing More

Next, let's talk about doing more. Doing more in your sales strategy can significantly boost your sales growth. It's about expanding your efforts and not settling for the status quo. Getting in front of new opportunities starts with effective prospecting. To enhance and increase your opportunities, consider the following:

 

• Increase Outreach Efforts: Contact more prospects to expand your reach. Consider exploring new markets or demographics that might benefit from your product.  
• Content Marketing: Contribute more to thought leadership through blogs, guest appearances on business podcasts, and social media. Position yourself as an industry expert, and potential clients will come to you. How are you marketing yourself?
• Training and Development: Invest more time in improving your skills. Attend workshops, seek mentorship, and learn from peers to stay ahead of the curve.
• Introductions: Ask satisfied clients for introductions. A client introduction can often lead to quicker conversions than cold outreach. Review the connections your clients and friends have on LinkedIn and ask for an introduction.  

 

3: Doing Things Differently

Finally, let's consider doing things differently. Sometimes, a fresh perspective can lead to breakthroughs in your sales approach.

Innovative Sales Techniques: Experiment with different sales techniques, such as storytelling or video messages, to engage your clients uniquely. For instance, you could create a personalized video message for a potential client, showcasing how your product solved a specific problem for other clients.

Learning from Peers: Engage with your network to exchange experiences and insights. Sometimes, listening to others can provide new perspectives in your approach. Remember, you're not alone in this journey. Your peers can provide valuable insights and support.

Learn to say No: We have limited time each day to create and grow our revenue. So, we must focus on the actions that move our business forward. Say yes to those actions that can impact your business.

 

There you have it—three simple words that can lead to monumental changes in your sales strategy. By doing things better, more, and differently, you can unlock new opportunities for growth and success. Remember, the potential for growth and success is within your reach, so stay optimistic and keep pushing forward.

 

Remember to keep pushing your boundaries! These challenges inspire growth and innovation in our sales strategies.

 

If this episode can benefit someone, I invite you to share it. By doing so, you'll help others and contribute to our supportive community of sales professionals.

Learn more at www.Threewordmeetings.com.

 

Sales Meetings with Purpose. An innovative approach created by Lisa Thal, an author, inspirational speaker, and business coach with over 37 years of marketing, sales, and leadership experience. Her book Three Word Meetings transforms how sales managers and leaders conduct team meetings, making them more engaging, purposeful, and impactful.